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Real digital marketing results for small businesses in Columbus OH

Marketing Works Better When It Works Together

See how integrated social media, advertising, and strategy help businesses generate more visibility, leads, and consistent growth.

Real Client Results

Helping service-based businesses turn scattered marketing into a system that drives real growth.

Case Study: Local Home Service Business Growth

Absolute Yoga Website Banner(4).png

100,000+

Social Impressions

593

Website Clicks

Significant

Local Visibility Growth

Results in 30 days.

How a connected marketing system helped expand local visibility.

THE CHALLENGE

Garage Door Master was already posting on social media, but like many small businesses, the marketing lacked a clear strategy behind it. Content was being shared, but the pieces weren’t working together to support real growth.

THE STRATEGY

Instead of adding more platforms or tactics, we focused on building the foundation of a marketing system.

We introduced targeted Meta advertising, structured their social media strategy, and began mapping improvements to support their website and future email marketing efforts.

THE RESULTS

Even in the early stages, the shift toward a connected strategy has created strong momentum.

In the past month alone:

 

  • 100,000+ social media impressions

  • 593 website clicks from targeted ads

  • Significant growth in local visibility


And the system is still being built.

THE TAKEAWAY

Most businesses don’t have a marketing problem.

 

They have a marketing system problem.

When social media, ads, websites, and email start working together, marketing becomes significantly more effective - and much easier for business owners to manage.

Case Study: Local Yoga Studio Advertising Success

Absolute Yoga case study for DevonEra Marketing

61,000+

Local People Reached

2,800+

Website Visits Generated

436

Leads Generated

$10-$12 

Average Cost Per Lead

Absolute Yoga: Building a Connected Marketing System from the Ground Up

THE CHALLENGE

Absolute Yoga wasn't looking to improve an existing marketing system - it needed one built from the ground up.

As a brand-new yoga studio preparing to open its doors, there was no website, no online presence, no lead generation process, and no marketing infrastructure to support future growth.

The goal wasn't simply to generate leads. It was to launch the business with a connected marketing system that could attract new members, nurture interest, and support long-term memberships from day one.

BUILDING THE FOUNDATION

Before launching advertising, we focused on creating the systems that would support long-term success.

Working alongside the studio team, we helped launch the business by:

  • Designing and developing a new website

  • Setting up business email and core marketing tools

  • Configuring Momence to support memberships, scheduling, and lead management

  • Implementing automated follow-up through email and SMS

  • Creating the foundation for SEO, analytics, and future marketing campaigns

 

Once those pieces were in place, we expanded into Meta advertising, community promotion, email marketing, and ongoing strategy.

Every piece was designed to work together - not independently.

GROWING AWARENESS

With the foundation established, we launched targeted Meta campaigns focused on attracting prospective students at different stages of the customer journey.

Campaigns promoted:

 

  • Free introductory classes

  • Membership offers

  • Teacher training

  • Workshops and special events


Rather than relying on a single campaign, we continually tested audiences, messaging, and offers to improve performance while keeping lead costs efficient.

THE RESULTS

During the partnership, the marketing system generated measurable momentum across multiple channels.

Highlights:

  • 436 qualified leads

  • 61,000+ local people reached

  • 2,800+ website visits generated

  • Average lead costs between $10-$12 on top-performing campaigns

 

Beyond the numbers, Absolute Yoga launched with a connected marketing system that supported awareness, lead generation, automated follow-up, and long-term membership growth.

THE TAKEAWAY

Successful marketing isn't just about generating leads.

It's about building a connected system that moves people from awareness to action.

For Absolute Yoga, that meant bringing together a website, advertising, automation, email, and follow-up into one strategy - not a collection of disconnected tactics.

Book a Free Consult with DevonEra Marketing

Let’s Build a Marketing System That Works

Most businesses don’t need more marketing - they need a smarter strategy that connects the pieces.
Let’s take a look at your marketing and identify where the biggest opportunities are.

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